Experience forged in print, honed by design
AFTER more than twenty years working in print and design, Woombye Design Print & Signs owner Jamie Crichton has been industry hardened to help small business owners adapt and ‘future proof’ their businesses with professional branding and quality print media.
“I started my career in offset printing, then moved to traditional binding & finishing,” said Jamie.
“Learning a trade always appealed to me but I saw the industry changing in the late 90s, so I ended up doing a degree in multimedia to stay on top of the industry.”
Jamie said printing was a very meticulous process. “I learned early on that you just can’t cut corners,” he said. “That attention to detail is something I carry over to the services I offer now.”
Jamie has worked in industries from the Department of Defence to a high profile sports apparel company where he was a senior graphic artist and marketing specialist. “But my favourite projects
have always involved working with small business owners,” he said.
“Over the years, I have seen people struggle to develop high quality and timeless branding to represent their business and then use it in a range of media that will help them get more customers or expand their business.
“They first have to find an experienced and affordable graphic designer who is happy to liaise with a professional printer so they get an excellent result.
“I could see the need for a ‘one stop shop’, where I could work with clients on their marketing materials from the design of a logo, right through to having it printed on anything from a brochure to a billboard, a car to a uniform and basically anything in between.
“I am a bit of a multimedia ‘acrobat’, and I have quite a few tools in my kit to produce the highest quality print materials for my clients,” Jamie said.
“There are so many options for people to promote what they do, which can be very overwhelming. I help my clients keep things simple by developing timeless artwork supported by a quality end product that will help promote their business into the future. Mix all of that up with good old fashioned service and that takes a lot of stress out of the process for them.”
With COVID-19 impacting so many small businesses, Jamie has been able to help his clients quickly and cost effectively produce new materials.
These include takeaway menus, brochures, safety advisory signs and social distancing stickers.
“I produce everything on-site, so I can turn orders around extremely fast to help business owners keep rolling through these difficult times as well as move forward with strong design, fresh print media and top quality signage for the post-COVID19 era.
“While the technology and print equipment I use is absolutely cutting-edge, my approach, attention to detail and genuine desire to get great results for my clients is very old school.
• Woombye Design Print and Signs is at 12 Blackall Street, Woombye. Phone 5442 2402. E: info@wdps.com.au. Web: WDPS.com.au.